Shutting off the lights for Earth Hour

Roots is very proud to be participating in Earth Hour 2009.

On March 28th at 8:30pm EDT Roots will be turning off both our Canadian & International site and our US site.

That means shutting off the site, main servers and all the technical mechanics that happen behind the scenes that make shopping online at Roots.com possible.

(Very minimal server power will be used to show the message about us being closed for the hour and why.)

How cool is that?

Check out this video by Earth Hour.

We couldn't imagine not taking part in this global event and hope that you'll all join us (if you aren't already!)

Learn more about our friends at Earth Hour:

• www.earthhour.org
• Click to sign-up as a participant.
• Get your Earth Hour downloads and toolkits here.
• Join the Earth Hour Facebook Event here.
• Follow EarthHour Canada's tweets here.

Comments

[James]

Hey this is really cool. I don't know of any other online businesses doing this.